Promiscuous Media

Up on the All the Anime blog, I review Hikari Hori’s new book Promiscuous Media: Film and Visual Culture in Imperial Japan 1926-1945, which has an entire chapter on the development of animated propaganda.

“Animation forms a crucial component of Hori’s book – a fair reflection not of mere scholarly bias, but of a contemporary sense of its transnational value. No less a figure than the film theorist Taihei Imamura argues that animation and newsreels should form the prime media unleashed on Japan’s South Sea colonies, to soften them up for acculturation. Animation hence gets an entire chapter to itself regarding the attempts to form a uniquely Japanese style. In this, Hori cites both the wonders of Disney and the glove thrown by the Wan Brothers with their Princess Iron Fan in China, which already established a bunch of specifically ‘Chinese’ tropes. She notes that when Princess Iron Fan was screened in Japanese cinemas, it was shown on a double bill with the paratrooper documentary Divine Sky Warriors, perhaps explaining why animation and paratroops might occur to the Navy as a reasonable subject for Japan’s first feature-length cartoons.”

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